How do Gen Z & Gen Alpha navigate college admissions and career decisions in the AI era?

Students face overwhelming complexity:

standardized tests losing relevance, rising costs, questionable value prop & unclear pathways.

Admissions teams struggle:

burdened by outdated tools, overwhelmed by increasing applications, lost without clear signals after the shift to test-optional and post-affirmative action policies.

Traditional approaches are failing:

students underserved, talented candidates missed, institutional missions compromised.


The current system is outdated, unfair, and unsustainable. We need a better way.

Argus: AI-powered coaching and admissions for a new era.

Personalized student guidance:

Argus continuously assesses, engages, and advises users, replacing outdated standardized tests and unclear career guidance.

AI-powered admissions:

Argus serves as the scalable admissions co-worker, evaluating, ranking, and annotating applicants precisely aligned to institutional priorities.

Integrated and effortless:

Works seamlessly within existing admissions systems—no new tools to learn and no retraining required—immediately improving outcomes without disruption.


Guiding students from aptitude to opportunity & scaling admissions capacity effortlessly.

The right team to reshape admissions and career guidance.

Michael Weiler, Founder/CEO:

Created Edupath (#1 mobile college research app); led innovation at Udacity.

Sam De Roeck, Technical Lead:

Principal Architect of Argus AI models; Meta; previously SingleStore, M10 Networks.

Pratik Sanghavi, ML Engineer:

Principal Architect of Argus Proctoring system; previously Quantiphi.

Marten Roorda, Advisor:

Former ACT CEO; Gates Foundation senior advisor, scaling expert.


Deep expertise in AI, assessment innovation, and scalable education solutions.

Right product. Right moment. Early traction.

Admissions crisis:

Post-test-optional and affirmative-action uncertainty is driving demand for clearer signals and scalable, personalized approaches.

Strong early engagement:

Large-scale pilot completed in India, now scaling to 4,000+ schools with $2M in projected revenue, proving both scale and student impact.

Validated demand:

Active conversations and early partnerships with universities and scholarship providers in the U.S. and India; institutions seeking seamless AI solutions now.


Think it’s time to reshape how students find opportunities, and how institutions find talent? Then let's connect!

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